Recently, a unique recipe featuring Korea's traditional rice cake, Ggultteok, has been gaining popularity on international social media platforms.
Searching for "Ggultteok Cereal" on platforms like YouTube and TikTok reveals content created by users from various cultural backgrounds.
Ggultteok Cereal is a dessert that combines ggultteok with milk, inspired by the Western tradition of pairing cereal with milk. A shared tip is to cut the ggultteok into smaller pieces using scissors, allowing the milk to soak in for an even richer flavor.
Interestingly, this trend originated not in Korea but among international influencers, where it quickly gained traction.
Reactions from users include comments like:
"Why didn’t I think of this combination?"
"It reminds me of bubble tea."
"I’m curious about how it tastes."
"I finally understand how Italians feel about pineapple on pizza."
Additionally, the rising global popularity of Korean desserts has led to remarkable growth in the export of rice-based products like rice cakes and snacks. From January to October this year, exports reached $250 million (approximately 350 billion KRW), reflecting a 40% year-on-year increase.
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